BIS Certification for Toys IS 9873 Non Electric and IS 15644 Electric

Obtaining ISI Mark Certification for Toys Under the Toys (Quality Control) Order, 2020

Quick Overview

BIS Certification for Toys is mandatory in India under the Toys (Quality Control) Order, 2020. Both Indian and foreign toy manufacturers must get a BIS ISI Mark Licence before manufacturing, importing, or selling toys in India. Non-electric toys must follow the applicable IS 9873 series, while electric toys must meet IS 15644. Failure to comply can result in penalties, product seizure, and legal action.

BIS Certification for Toys is mandatory in India under the Toys (Quality Control) Order, 2020. Manufacturers must obtain a BIS licence and use the BIS Standard Mark before selling covered toys. Non-electric toys are generally covered under the IS 9873 series, while electric toys are covered under IS 15644. The certification involves product testing, factory assessment, documentation, and BIS approval.

What is BIS Certification for Toys ?

Safety is most important while dealing with toys for children. Dangerous toys can create serious hazards like choking, bodily injury, and health hazards from poisonous plastics, paints, or fabric materials. To combat this, the Bureau of Indian Standards (BIS) releases stringent safety specifications through BIS certification for toys to ensure that toys must comply with the requirements of physical, mechanical, chemical, and electrical safety. The standard specifications must be compatible with global requirements by organizations like ISO and IEC to safeguard children from hazards.

A BIS licence is a mandatory requirement for both electrical and non-electrical toy manufacturers in India. Toys carrying the ISI Mark (a symbol of quality and safety) can only be imported or sold in the Indian market. If a manufacturer wants to manufacture and sell toys in India, they must comply with the required Indian standards as mandated by the Bureau of Indian Standards. BIS has categorized the Indian standard for the safety of electric toys under IS 15644:2006. While non-electric toys must comply with the safety standards outlined under IS 9873 (Part 1 to 9).

Electric toys under IS 15644:2006 and non-electric toys under IS 9873 Parts 1 to 9

Toys Quality Control Order (QCO), 2020

The Toys Quality Control Order (QCO), 2020 was introduced by the Government of India to ensure that toys sold in the Indian market meet the required safety and quality standards. The QCO was implemented from 1 September 2020.

Under this order, manufacturers of toys covered by the applicable Indian Standards must obtain a BIS licence and use the ISI Mark before manufacturing, importing, storing, selling, or distributing these toys in India.

The QCO covers both non-electric and electric toys. Non-electric toys are covered under the IS 9873 series, while electric toys are covered under IS 15644, as applicable. The order applies to both Indian manufacturers and foreign manufacturers supplying toys to the Indian market.

Exemption:

The Toys QCO, 2020 does not apply to toys made solely for export purposes or to toys marketed by artisans registered with the Office of the Development Commissioner (Handicrafts).

Indian Standards for Toy Safety

The BIS certification is based on Six key Indian Standards outlined in the Toys QCO. These standards are aligned with international norms set by the International Organization for Standardization (ISO) and the International Electrotechnical Commission (IEC).

IS 9873 (Part 1): 2019Toys (Quality Control) Order, 2020

Physical & Mechanical Safety

Covers hazards such as sharp points, choking risks, and potential injuries related to toy construction and use.

IS 9873 (Part 2): 2017Toys (Quality Control) Amendment Order, 2024

Flammability Safety

Ensures that toys do not easily catch fire and meet requirements for controlling ignition and flammability.

IS 9873 (Part 3): 2017IS 9873 (Part 9): 2017Toys (Quality Control) Amendment Order, 2024

Chemical Safety

Sets limits for toxic substances such as cadmium, mercury, and certain phthalates in toy materials.

IS 9873 (Part 4): 2016Toys (Quality Control) Order, 2020

Activity Toys

Provides safety requirements for activity toys such as slides, swings, and similar play equipment.

IS 9873 (Part 7): 2017Toys (Quality Control) Order, 2020

Finger Paints

Covers safety requirements for finger paints used in craft kits and helps ensure that they are non-toxic.

IS 15644: 2006Toys (Quality Control) Order, 2020

Electrical Safety

Covers electrical safety requirements for electric and electronic toys.

What Is the ISI Mark for Toys and Why Is It Important?

The ISI Mark for toys is the official BIS Standard Mark. It shows that a toy has been tested and meets the required Indian safety and quality standards. These standards check things like physical safety, fire safety, chemical safety, and electrical safety, if needed.

The ISI Mark is important because toys are used by children and must be safe to use. BIS certification helps reduce risks such as choking, sharp edges, harmful chemicals, fire, and electrical hazards. It also shows that the toy follows the required Indian standards and can be legally sold in India.

Every certified toy with an ISI Mark generally has two important details:

  • Indian Standard Number — Shows the BIS standard followed by the toy.
  • Licence Number (CM/L-XXXXXXXXXX) — Shows the BIS licence of the manufacturer.

Therefore, the ISI Mark gives customers confidence that the toy meets the required safety, quality, and legal requirements in India.

ISI Mark guide showing the Indian Standard number, BIS licence number, safety compliance, and benefits for certified toys

Who Needs BIS Certification for Toys?

01

Domestic Manufacturer

Indian Toy Manufacturers

Every manufacturer or assembler producing toys for children under 14 years in India must hold a valid BIS Licence before manufacture, distribution, or sale.

BIS Licence before market supply

02

Overseas Manufacturer

Foreign Toy Manufacturers

Overseas manufacturers exporting toys into India must comply with the Toys (Quality Control) Order, 2020 and obtain a BIS ISI Mark Licence, irrespective of their country of origin.

BIS ISI Mark Licence required

03

Supply Chain

Importers and Sellers

Importers, distributors, retailers, and e-commerce sellers must ensure that toys they import or sell in India carry the ISI Mark with a valid BIS Licence.

Verify ISI Mark and BIS Licence

Eligibility Requirements for BIS Toy Certification

  • Registered manufacturer — applicant must be a genuine toy manufacturing unit with a clearly defined production setup.
  • Applicable Indian Standard — toys must conform to the relevant BIS standard based on their type and design.
  • Testing arrangement — the manufacturer must have the required testing facilities or access to approved testing arrangements as prescribed by BIS.
  • Quality control setup — proper inspection, testing, quality records, and competent personnel should be maintained at the factory.
  • BIS assessment readiness — the manufacturing premises, production process, and quality system must be available for BIS inspection and verification.

Note:

BIS certification is granted to the manufacturer and covers the specific toy products included in the approved licence.

BIS Certification Process for Toys

The BIS certification process ensures that toys manufactured, imported, or sold in India comply with the required safety and quality standards set by the Bureau of Indian Standards (BIS). The process verifies that toys are safe for children and meet applicable requirements for physical and mechanical safety, flammability, chemical safety, and electrical safety. The major steps are:

Step 1 – Documentation Preparation: Prepare the required documents, including factory registration, manufacturing process flowchart, machinery details, quality control procedures, testing equipment information, product specifications, and other technical documents. Foreign manufacturers must also submit documents related to the appointment of an Authorized Indian Representative (AIR).

Step 2 – Filing Application with BIS: Submit the BIS application through the applicable process along with the required documents and prescribed fees. Domestic manufacturers generally apply through the BIS ManakOnline portal, while foreign manufacturers follow the applicable procedure for overseas manufacturers.

Step 3 – Document Scrutiny by BIS: BIS examines the submitted application and documents to check whether the manufacturer, factory, product, and supporting information meet the certification requirements. Any deficiencies or clarification requests must be addressed by the applicant.

Step 4 – Factory Inspection by BIS: A BIS auditor inspects the manufacturing facility to verify the production process, machinery, raw material controls, quality control system, in-house testing facilities, trained personnel, and manufacturing arrangements. The inspection confirms that the manufacturer can consistently produce toys meeting the applicable Indian Standard.

Step 5 – Sample Drawal by BIS Auditor: During the factory inspection, representative toy samples are selected and drawn by the BIS auditor. The samples are properly sealed and sent to a BIS-recognized laboratory for independent testing.

Step 6 – Product Testing in BIS-Recognized Laboratory: The samples are tested against the applicable requirements of standards such as IS 9873 for non-electric toys and IS 15644 for electric toys. Testing may cover physical and mechanical safety, flammability, chemical safety, migration of toxic elements, sharp edges, choking hazards, and electrical safety, as applicable.

Step 7 – Evaluation and Grant of BIS Licence: BIS evaluates the factory inspection report, test results, documents, and overall compliance of the manufacturer. If all requirements are satisfactorily fulfilled, BIS grants the certification licence. The manufacturer then receives the applicable BIS licence number.

Step 8 – ISI Marking: After obtaining the BIS licence, the manufacturer can use the BIS Standard Mark (ISI Mark) with the applicable licence number on certified toys and packaging, as permitted under BIS requirements. The marking indicates that the toys comply with the prescribed Indian safety and quality standards.

Five-stage process for BIS ISI Mark certification

Documents Required for BIS Certification of Toys

The following documents are generally required for BIS Certification for Toys:

Document CategoryDocuments Required
Basic Company DocumentsGST Certificate, company registration documents, factory and office address, contact details, and MSME certificate, if applicable.
Factory DocumentsFactory registration certificate or manufacturing licence, factory layout plan, and manufacturing process flow chart.
Machinery DetailsList of manufacturing machinery with specifications.
Raw Material DocumentsList of raw materials, supplier details, raw material specifications, invoices, and test certificates.
Testing & Quality ControlList of in-house testing equipment, calibration certificates, quality control procedures, and QC/laboratory in-charge details.
Product DocumentsProduct specifications, model details, design details, packaging details, and product marking information.
Production DetailsAnnual installed production capacity and previous year's production details.
Laboratory ReportsTest reports and laboratory records as required under the applicable BIS standards.
Brand DocumentsTrademark or brand registration certificate and authorization/consent letter, if applicable.
Management & AuthorizationIdentity proof of the authorized signatory, board resolution or authorization letter, and BIS communication contact details.
Additional DocumentsAny other documents required by BIS, such as hygiene documents or applicable relaxation letters.
For Foreign ManufacturersAIR appointment documents, agreement with the Authorized Indian Representative (AIR), AIR identity proof, AIR nomination form, and required undertakings.

Notes:

EVTL India provides end-to-end documentation support, technical review, and BIS application filing assistance to help minimize delays throughout the certification process.

BIS Approval Cost for Toys

The cost of BIS certification for toys includes several charges, such as the application fee, factory inspection, licence fee, product testing, and marking fee. The actual cost may vary depending on the type of toy, number of models, testing requirements, and manufacturing location.

Charge TypeIndian ManufacturersForeign Manufacturers
Application FeeINR 1,000USD 15
Audit ChargesINR 7,000USD 3,200–5,900
Licence FeeINR 1,000USD 15
Marking FeeAs applicableAs applicable
Testing ChargesAs applicableAs applicable
Consultancy FeeAs per actualAs per actual
BIS fees comparison for Indian and foreign toy manufacturers

Note:

  • Foreign manufacturers generally pay the application fee through SWIFT transfer. Manufacturers from SAARC countries may pay INR along with applicable GST.
  • Audit charges for foreign manufacturers depend on the country and location of the manufacturing unit.
  • Marking fees depend on the production quantity and applicable BIS marking fee rates.
  • Testing charges are paid to BIS-approved laboratories based on the type and number of toy samples required.
  • Consultancy fees vary according to the product category, number of models, and manufacturing location.
  • Foreign manufacturers must appoint an Authorized Indian Representative (AIR) for obtaining BIS certification in India.
EVTL India BIS certification annual minimum marking fee discounts for eligible enterprises

Types of Toys Covered Under BIS Certification

BIS certification is required for many toys made for children below 14 years of age. The main types of toys include:

  • Plastic dolls, figures and play sets
  • Soft and stuffed toys
  • Wooden and traditional toys
  • Ride-on toys and tricycles
  • Swings, slides and outdoor play toys
  • Battery-operated and electronic toys
  • Remote-controlled toys
  • Craft kits, crayons and paints
  • Board games and educational toys
  • Metal and die-cast toy vehicles
  • Water toys and bath toys
  • Puzzles, blocks and building sets
  • Modelling clay and art materials
  • Learning kits and storytelling toys

Testing Requirements for Toys

The BIS Product Manual and Scheme of Inspection and Testing (SIT) require toy manufacturers to have proper testing facilities and test their toys according to the applicable Indian Standards.

  • Non-electrical toys must be tested as per the applicable requirements of IS 9873, including relevant Parts 1, 2, 3, 4, 7 and 9.
  • Electrical toys must meet the applicable requirements of IS 15644:2006 and, where applicable, the relevant requirements of IS 9873.
  • In-house testing facilities must have the required testing equipment, instruments and trained staff.
  • Tests that cannot be done in the factory may be carried out by BIS-recognized or BIS-approved laboratories, wherever allowed under the applicable BIS requirements.
  • Testing equipment and measuring instruments must be properly maintained and regularly calibrated, with valid calibration certificates or records.
  • Test reports and records must be properly maintained and provided to BIS during factory inspection or certification assessment.
  • The tests required depend on the type, design, material, use and age group of the toy. Therefore, every toy does not need to undergo every test mentioned in the standards.

Marking Requirements for Toys

After a manufacturer gets BIS certification for toys, the ISI Mark must be displayed clearly and permanently on the product or its packaging. Along with the ISI Mark, certain other details are also required as per BIS guidelines. These markings help consumers identify certified toys, ensure product traceability, and confirm that the toys meet the prescribed safety and quality standards.

RequirementDetails
ISI MarkIndicates that the toy is BIS certified and complies with applicable Indian Standards.
CML NumberCertification Marks License (CM/L) number issued by BIS.
Manufacturer DetailsName and address of manufacturer or registered trademark.
Product DetailsProduct name, model number, or toy category.
Batch / DateBatch number, lot number, or manufacturing date for traceability.
Age GroupSuitable age group for children.
Safety InstructionsWarning labels and safety instructions as applicable.
Country of OriginMandatory for imported toys.

Note:

The marking should be durable, visible, and non-removable. It is generally applied through labeling, printing, engraving, embossing, or permanent marking methods so that it remains intact during storage, transportation, and usage as per BIS requirements.

Benefits of BIS Certification for Toys

  • Enhanced Child Safety: Rigorous testing helps ensure that toys meet applicable safety requirements for physical, mechanical, chemical, flammability, and other relevant hazards.
  • Consumer Confidence & Brand Trust: The BIS Standard Mark assures parents and buyers that the toy complies with the applicable Indian safety standards.
  • Legal Market Access: For toys covered under the Toys (Quality Control) Order, 2020, a valid BIS licence is required before they can be manufactured, imported, or sold in India, subject to applicable exemptions.
  • Better Product Quality: The BIS certification process includes product testing and assessment of the manufacturer's production and quality-control facilities, helping maintain consistent product quality.
  • Regulatory Risk Reduction: Following BIS requirements helps manufacturers avoid non-compliance actions, including restrictions on the sale or manufacture of products that do not meet applicable requirements.
  • Retail & Business Acceptance: BIS certification helps manufacturers demonstrate regulatory compliance to retailers, distributors, institutional buyers, and other business customers.
  • Improved Brand Credibility: Using the BIS Standard Mark on certified toys can strengthen the brand's reputation for safety and compliance in the Indian market.

How Does BIS Enforce Toy Safety Compliance in India?

BIS enforces the Toys (Quality Control) Order, 2020 through market inspections, factory inspections, product testing, and action against businesses that do not follow the rules.

  • By January 2023, around 2,500 toy samples were tested, and about 83% were found compliant with the required standards.
  • By June 2025, BIS had conducted 159 search-and-seizure operations against businesses involved in making or selling non-compliant toys.
  • From January 2021 to June 2025, more than 17,000 toy samples were examined, and around 91% were found compliant.
  • BIS has also taken action against businesses that manufacture, import, store, or sell toys without the required BIS certification.

Consequences of Non-Compliance

Businesses that do not follow the Toys QCO may face different enforcement actions depending on the type and seriousness of the violation. These may include:

  • Seizure of non-compliant toys during enforcement operations.
  • Prosecution under the BIS Act, 2016, where applicable.
  • Suspension or cancellation of the BIS licence if licence conditions are not followed.
  • Penalties and other legal action for unauthorised use of the BIS Standard Mark or other violations of the BIS Act.

Important:

The figures 2,500 samples / 83%, 159 operations, and 17,000+ samples / 91% should be used only when supported by the specific BIS source or report. Avoid using terms like “heavy fines” or “destruction of toys” as general consequences unless the relevant BIS source specifically confirms them for the cases being discussed.

Validity, Renewal & Surveillance of BIS Toy License

A BIS Toy Licence under Scheme-I is subject to validity, timely renewal, and ongoing surveillance to ensure that toys continue to comply with the applicable Indian Standards and BIS requirements.

AspectRequirementKey Details
Licence ValidityInitial validityBIS Toy Licence may initially be granted for up to 2 years and is valid only for the toy varieties covered under the licence.
RenewalExtension of licenceThe licence can be renewed for up to 5 years by submitting the renewal application, applicable fees, production details and required documents through the BIS portal.
Renewal ApplicationTimely submissionManufacturers should apply for renewal through Manakonline, preferably before the licence validity expires, along with applicable fees and production details.
SurveillanceOngoing BIS monitoringBIS may conduct surprise factory surveillance inspections and may also draw toy samples for testing to verify continued compliance.
Non-ComplianceCorrective actionFailure to comply with BIS requirements or licence conditions can lead to actions including suspension or cancellation of the licence.

Recent Businesses Certified by EVTL India

EVTL India has assisted a growing number of Indian and overseas toy manufacturers and importers in successfully obtaining their BIS ISI Mark Licence under the Toys (Quality Control) Order, 2020 — supporting them through documentation, factory audits, testing coordination, and final licence approval. Get in touch with our team to know how we can help your business get certified as well.

Why Choose EVTL India As Your Trusted BIS Consultant

EVTL India helps manufacturers, importers, and overseas businesses navigate BIS requirements with practical guidance and complete certification support. Our key services include:

  • Product-wise assessment to determine the correct BIS certification requirements
  • Guidance on the relevant IS standards, QCOs, and applicable compliance schemes
  • Assistance with technical documents, applications, test reports, and other BIS paperwork
  • Coordination with BIS-approved testing laboratories for product evaluation
  • Preparation support for BIS factory audits and inspection requirements
  • Assistance in addressing BIS queries, observations, and compliance issues
  • Support for obtaining, renewing, and modifying BIS licences
  • Dedicated assistance for overseas manufacturers under the FMCS route
  • Ongoing support for maintaining BIS compliance after certification

CONCLUSION

BIS Certification is mandatory for toy manufacturers and importers covered under the Toys (Quality Control) Order, 2020. Toys must have the applicable BIS Standard Mark (ISI Mark) to be legally sold in India.

EVTL India is a leading BIS consultant in India, offering complete support for toy manufacturers and importers. Our services cover standard identification, documentation, application submission, product testing, factory inspection, and BIS licence approval.

With years of experience in BIS compliance, EVTL India helps businesses complete the certification process smoothly and efficiently. Looking to secure your BIS license hassle-free? Contact our expert team today.

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